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Title:
Advertising, promotion, and other aspects of integrated marketing communications
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Author:
Shimp, Terence A.
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Call No:
658.82 SHA
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Publisher:
Cengage Learning India Private Limitd
,
Not Available
,
2018
Detail
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Title:
Advertising, promotion & supplemental aspects of integrated marketing communications /
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Author:
Shimp, Terence A.
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Call No:
658.82 SHA
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Publisher:
Thomson South-Western,
,
Not Available
,
2003
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