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Title
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Lateral marketing: new techniques for finding breakthrough ideas
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Sub Title
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Author |
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CoAuthor |
Trias De Bes, Fernando; |
CallNo |
658.8 KOL |
Subject |
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ISBN |
0471455164 |
Volume |
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Publisher Name |
John Wiley & Sons, |
Publishing Year |
2003 |
Edition |
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Pages |
xvi, 206p.
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Price |
0.00 PKR
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Text Language |
English
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Available |
Yes, Accessions:[ 47625 ] |
Description |
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Keywords |
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