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Title Lateral marketing: new techniques for finding breakthrough ideas
Sub Title
Author
CoAuthor Trias De Bes, Fernando;
CallNo 658.8 KOL
Subject
ISBN 0471455164
Volume
Publisher Name John Wiley & Sons,
Publishing Year 2003
Edition
Pages xvi, 206p.
Price 0.00 PKR
Text Language English
Available Yes, Accessions:[ 47625 ]
Description
Keywords
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